Cover up dreaded roots and regrowth quickly and easily – with no mess – for perfect results in under a minute.

– No More Roots!! With the ease of a photo retouch tool, all shades seamlessly cover grey roots.
– The blonde shade even covers dark re-growth in lightened/highlighted hair; never before has dark re-growth been ‘lightened’ without peroxide.
– Pigments adhere to hair without being sticky or oily and without dulling.
– Dramatically extends the time between coloring and highlighting.
– Contains a variety of pigments and reflective properties to ensure shades look natural and easily match a wide assortment of hair colours.
– Does not contain any waxes or dyes.
– Water resistant. Lasts until shampooed out

Color Wow is a cruelty-free brand; they do not test any of their products on animals.

Directions

Color Wow recommend using the smaller end of the brush for precision.

Apply Color Wow Root Cover Up to dry/styled hair.

To cover roots, start with a small amount of powder. Use free hand to pull hair taut at the root. Dab on visible roots, starting from the scalp and working outward. Repeat as necessary until roots disappear and colour looks like new.

To extend highlights, use the side edge of the small end of the brush. Use free hand to pull hair taut at the root. Wherever highlights have grown out, apply blonde powder joining it to the existing highlight.

Ingredients

Talc, Mica, Synthetic Fluorphlogopite, Zinc Stearate, Octyldodecyl, Stearoyl Stearate, Ethylhexyl Palmitate, Silica, Aluminum Starch, Octenylsuccinate, Pentaerythrityl Tetraisostearate, Zea Mays, Starch, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane, Dimethicone, Tin Oxide, Ci 77491 (Iron Oxides), Ci 77499 (Iron Oxides), Ci, 77492 Iron Oxides), Ci 77891 (Titanium Dioxide).